Fagradalsfjall
A pop-up car park for an overnight eruption.
When a tourist friendly volcanic eruption drew thousands onto private land overnight, Parka stood up a pop-up car park on a field within days, giving the landowner immediate income and managed access.
Reykjanes Peninsula, Iceland
A sudden, tourist friendly eruption at Fagradalsfjall drew thousands of visitors onto private land overnight. The landowner needed to manage access safely and fund infrastructure without delay, with no time for a permanent build.
Parka set up a pop-up car park on a field, powered by its mobile parking platform. The owner gained immediate income to build out infrastructure and amenities, and visitors got a managed, paid experience instead of unregulated access onto the land.
Products deployed
“From an open field to a managed, paying car park in days, with income from day one.”
Fagradalsfjall landowner
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